Privacy Policy

Who We Are

The Hatch Mark is a digital growth agency based in Rawalpindi, Punjab, Pakistan. We provide SEO, Google Ads, Meta Ads, and related digital marketing services to businesses across Pakistan and internationally.

Business Name: The Hatch Mark
Location: Rawalpindi, Punjab, Pakistan
Email: hello@thehatchmark.com
Phone: 0370 3703115

What Information We Collect

Information You Provide Directly

When you contact us through our website, email, or WhatsApp, we collect:

• Your name and email address
• Your phone number if provided
• Your business name, website, and location
• The content of your enquiry or message
• Any additional details you choose to share about your business

Information Collected Automatically

When you visit our website, we automatically collect certain technical information through Google Analytics 4 and standard web server logs:

• Your IP address (anonymized)
• Browser type and version
• Pages visited and time spent on each page
• Referring website or search query
• Device type (desktop, tablet, mobile)
• General geographic location (country and city level only)

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your enquiries and provide you with the information you requested
• To provide SEO, advertising, and digital marketing services you have engaged us for
• To send you monthly service reports and performance updates as part of our engagement
• To improve our website, services, and the content we publish
• To comply with legal obligations where applicable

Third-Party Services We Use

We use the following third-party services that may process your data as part of delivering our services. Each service has its own privacy policy which we encourage you to review:

• Google Analytics 4 — Website traffic analysis. Data is anonymized and aggregated. Google Privacy Policy
• Google Search Console — Search performance monitoring for our clients
• Google Ads Platform — For clients who engage our Google Ads management service
• Meta Ads Manager — For clients who engage our Meta Ads management service
• WhatsApp Business — For client communication. WhatsApp messages are subject to Meta’s privacy policy
• WP Rocket and Perfmatters — Website performance plugins. No personal data is collected by these tools

Cookies

Our website uses minimal cookies. The cookies we set include:

• Google Analytics cookies (_ga, _gid) — track anonymized visitor behavior to help us improve our website. These cookies expire after 2 years and 24 hours respectively.
• WordPress cookies — set only when you are logged in as a registered user. Not relevant for general website visitors.

We do not use advertising cookies, tracking pixels, or third-party behavioral targeting on our own website. You can control cookie settings through your browser preferences at any time.

Data Security

We take reasonable technical and organizational measures to protect your personal information:

• Our website uses SSL/TLS encryption (HTTPS) for all data transmission
• Access to client data is restricted to team members who need it to deliver services
• We do not store payment card information — payments are processed through third-party payment services
• Client account credentials for Google Ads, Meta Ads, and GBP are stored in encrypted password managers

No method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but we commit to informing affected individuals promptly in the event of a data breach.

Data Retention

We retain your personal information for as long as necessary to provide our services and comply with legal obligations:

• Enquiry records: retained for 12 months from last contact
• Client records and reports: retained for 3 years from end of engagement
• Invoice and financial records: retained for 5 years as required by tax law in Pakistan
• Website analytics data: retained per Google Analytics default settings (14 months)

If you request deletion of your data before these periods expire, we will delete all records we are not legally required to retain within 30 days of your request.

Your Rights

You have the following rights regarding your personal data held by The Hatch Mark:

• Right of access — You can request a copy of all personal data we hold about you
• Right to correction — You can request correction of any inaccurate or incomplete information
• Right to deletion — You can request deletion of your personal data, subject to legal retention requirements
• Right to object — You can object to our processing of your data for marketing purposes at any time
• Right to withdraw consent — Where processing is based on consent, you can withdraw it at any time

To exercise any of these rights, email us at hello@thehatchmark.com with the subject line “Privacy Request”. We will respond within 30 days.

International Data Transfers

The Hatch Mark is based in Pakistan and serves clients internationally including in the UK, US, UAE, Canada, and Australia. When we work with international clients, their data may be processed and stored in Pakistan and through international third-party services (Google, Meta) that operate global data centers.

By engaging our services, you consent to your data being processed in these jurisdictions. We take reasonable steps to ensure that international data transfers are handled securely and in accordance with applicable data protection laws.

Children’s Privacy

Our website and services are directed at businesses and professionals. We do not knowingly collect personal information from individuals under the age of 18. If we become aware that we have inadvertently collected personal information from a minor, we will delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make significant changes, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

Continued use of our website or services after any changes to this policy constitutes your acceptance of the updated terms.

Contact Us About Privacy

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal data, please contact us: